Growing up in Southern California, Sierra developed an appreciation for an active outdoor lifestyle. She learned how to sew at a young age, which led to an interest in fashion design that she further pursued at the University of California, Davis. The program emphasized sustainability first, which paired with her deep respect for nature, helped her find purpose in the fashion industry.
With a background as a dancer, she saw opportunity for beautiful performance wear that functions for movement. The challenge of feminizing and innovating technical product, combined with her passion to empower women, has been a driving force throughout her career.
In her personal time, Sierra loves spending time in nature, experiencing new cities on foot, creative vegetarian dishes, hiking with her husband and Jindo pup, skiing, and learning more about spiritual & physiological health. She is a lover of color, texture collector, street art enthusiast, and seeker of new information.
